Англо-русский словарь промышленной и научной лексики. 2014.
Marketing decision support system — A marketing decision support system (sometimes abbreviated MKDSS) is a decision support system for marketing activity. It consists of information technology, marketing data and modeling capabilities that enable the system to provide predicted… … Wikipedia
Marketing decision support systems — (MKDSS) is an information system that helps with decision making in the formation of a marketing plan. The reason for using an MKDSS is because it helps to support the software vendors’ planning strategy for marketing products; it can help to… … Wikipedia
Decision support system — Example of a Decision Support System for John Day Reservoir. A decision support system (DSS) is a computer based information system that supports business or organizational decision making activities. DSSs serve the management, operations, and… … Wikipedia
Decision Support System — Informatique décisionnelle Pour les articles homonymes, voir DSS et BI. L’informatique décisionnelle (Management du système d information, en anglais : DSS pour Decision Support System ou encore BI pour Business Intelligence) désigne les… … Wikipédia en Français
marketing information system — MIS An organized set of procedures and methods by which pertinent, timely, and accurate information is continually gathered, analysed, and evaluated for use by marketing decision makers. Most systems are computerized and consist of a data… … Big dictionary of business and management
information system — Introduction an integrated set of components for collecting, storing, processing, and communicating information (information science). Business firms, other organizations, and individuals in contemporary society rely on information systems… … Universalium
Decision analysis — (DA) is the discipline comprising the philosophy, theory, methodology, and professional practice necessary to address important decisions in a formal manner. Decision analysis includes many procedures, methods, and tools for identifying, clearly… … Wikipedia
Marketing — For the magazine, see Marketing (magazine). Marketing Key concepts Product … Wikipedia
Marketing information system — A marketing information system is a management information system designed to support marketing decision making. Jobber (2007) defines it as a system in which marketing data is formally gathered, stored, analysed and distributed to managers in… … Wikipedia
Executive information system — An Executive Information System (EIS) is a type of management information system intended to facilitate and support the information and decision making needs of senior executives by providing easy access to both internal and external information… … Wikipedia
Geographic information system — GIS redirects here. For other uses, see GIS (disambiguation). A geographic information system, geographical information science, or geospatial information studies is a system designed to capture, store, manipulate, analyze, manage, and present… … Wikipedia
